William has been able to adapt his work to the different markets in commercial illustration. In the editorial market his illustrations have graced the pages of Women’s Day, Cosmopolitan, Readers Digest, TV Guide, Field and Stream, Golf Magazine, and others.
His illustrations have appeared on the trade and mass market covers of Avon Books, Pinnacle Books, Torra, and Harlequin to name a few.
In children’s publishing he completed the picture book “Spirit,” what was an animated film by Dreamworks. William has also painted numerous historic illustrations for trade book projects and the educational market. He has created illustrations for major advertising campains for General Motors Corporation, Wells Fargo Bank, CBS television, and the Field Museum in Chicago.